Mooshoo
Wordpress website for lifestyle brand
Working with a designer, I built the website for Mooshoo as a bespoke theme in Wordpress,
With an emphasis on easy navigation through and easy to follow taxonomy, the site is contains categorised articles and tips to help the user to a healthier and balanced life.
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Building the website
This is a phased website. The first phase was getting the site built with all the relevant categorised articles before moving on to an ecommerce website. Do to the blog nature of phase one, the site was built using WordPress.
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Category landing pages
A complex taxonomy meant a requirement for several layers of landing pages for parent and child categories. Also needed were landing pages for the tags as well as the categories.
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Copy is king
The homepage is a gateway to all of the site categories by having them all sectioned out with the latest post being the first to show on the homepage.
Andy had a really tricky task of making the first phase of the site of the site in a very short space of time after the first attempt was not exactly what I needed. He gave me regular updates and explained the best practices to be used on the site, as well as make the CMS side of things as straight forward to use as possible
